{"product_id":"matifiant-matizador-power-plastia-hairtrix-300ml","title":"MATTIFIER Toner - Power Plastia - by Hairtrix - 300ML","description":"\u003ch2 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eMattifying Matizador Power Plastia — Hairtrix | 300ml\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eAre you a professional or enthusiast of hair straightening, regularly working with blonde, bleached, highlighted, or gray hair? You're likely familiar with this dreaded problem: after a Brazilian, Indian, tannin straightening, or enzymotherapy treatment, blonde hair tends to turn yellow or orange, losing all its vibrancy. Hairtrix's Mattifying Matizador Power Plastia is the professional solution specifically designed to eliminate this issue and give your clients a smooth, shiny, and impeccably blonde result.\u003c\/p\u003e\n\u003ch3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eWhat exactly is a mattifier for straightening?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eA mattifier is an additive that is mixed directly into the straightening product before application. Thanks to its neutralizing purple pigments, it counteracts undesirable warm tones—yellow and orange—that often appear on blonde or bleached hair after a straightening treatment. The result: a cooler, more even shade, and spectacular shine that reveals the full brilliance of a vibrant platinum blonde.\u003c\/p\u003e\n\u003ch3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eCompatible with all straightening treatments\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eOne of the great advantages of Hairtrix Matizador is its versatility. It is compatible with all types of professional straightening treatments:\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eKeratin Brazilian straightening\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eIndian straightening\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eTannin straightening\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eEnzymotherapy \/ Power Plastia\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eTahitian straightening\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eHair botox\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eIt integrates simply into step 2 of the straightening protocol, without altering the texture or effectiveness of the straightening treatment.\u003c\/p\u003e\n\u003ch3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eKey benefits of Hairtrix Mattifier\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eInstantly neutralizes undesirable yellow and orange tones during straightening\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eAchieves vibrant platinum shades and luminous cool blondes\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003ePreserves the natural shine of blonde, gray, or bleached hair\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eGuarantees a cooler, more even, and more professional result\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eCompatible with all professional straightening and hair treatments\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003ePrevents undesirable color variations after the straightening treatment\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eAlso provides increased shine and extra softness\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e300ml size: generous for regular professional use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eFor what hair type?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eNatural or color-treated blonde hair\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eBleached or highlighted hair\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eGray or white hair\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eSensitized blonde hair desiring straightening without color alteration\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e⚠️ \u003cem\u003eThis product is not recommended for dark hair — it is exclusively for light, blonde, gray, or bleached hair.\u003c\/em\u003e\u003c\/p\u003e\n\u003ch3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eHow to use — How to integrate the mattifier into your straightening protocol?\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-decimal flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003ePrepare the usual dose of straightening product in a bowl\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eIn step 2 of the straightening process\u003c\/strong\u003e, add a quantity of mattifier representing approximately \u003cstrong\u003e10% of the total dose\u003c\/strong\u003e of straightening product (e.g., for 100g of straightening product, add 10g of mattifier)\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eMix well until a perfectly homogeneous consistency is obtained\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eApply the mixture to the hair strand by strand, according to the usual protocol of the straightening product used\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003eLeave on and rinse according to the instructions of the associated straightening product\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e💡 \u003cem\u003eThe amount of mattifier can be adjusted according to the desired intensity of neutralization. The more you add, the cooler and more platinum the shade will be. Start with 10% and adjust according to the test strand result.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e💡 \u003cem\u003eFor blonde or bleached hair during a Hairtrix Power Plastia enzymotherapy, add approximately 40% mattifier to the anti-volume treatment dose.\u003c\/em\u003e\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003ch3 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003e❓ FAQ — Frequently Asked Questions\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eAt what point in the straightening protocol should the mattifier be added?\u003c\/strong\u003e The mattifier is added directly into the bowl of straightening product in step 2 of the protocol, before application to the hair. Simply mix it with the straightening product until a homogeneous consistency is obtained.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eHow much mattifier should be added to the straightening product?\u003c\/strong\u003e As a general rule, about 10% mattifier is added relative to the total amount of straightening product. The dose can be increased depending on the desired neutralization intensity and the nature of the hair. A strand test is always recommended.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eDoes the mattifier alter the effectiveness of the straightening?\u003c\/strong\u003e No, the mattifier only acts on the hair's shade. It does not alter the straightening formula or its results in terms of straightening, shine, or duration.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eIs this mattifier compatible with classic Brazilian straightening?\u003c\/strong\u003e Yes, it is compatible with all professional straightening treatments: Brazilian, Indian, tannin, Tahitian, enzymotherapy, and hair botox.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eCan the mattifier be used alone, without straightening?\u003c\/strong\u003e No, this product is designed as an additive to be mixed with a straightening treatment. It is not to be used alone.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eIs this product suitable for dark hair?\u003c\/strong\u003e No, the mattifier is exclusively for blonde, bleached, highlighted, or gray hair. Its use on dark hair would not provide any visible benefit and could undesirably alter the shade.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0894\/2298\/7600\/files\/Matifiant_MATIZADOR-power_plastia-Hairtrix-500ML-PARISLISS.COM-C_1751521769686619e9cdeca4090.png?v=1751521773\" alt=\"Matifiant_MATIZADOR-power_plastia-Hairtrix-500ML-PARISLISS.COM-C\" width=\"300\" height=\"300\"\u003e\u003c\/p\u003e","brand":"Hairtrix","offers":[{"title":"Default Title","offer_id":51531348640080,"sku":"MATIF-HTX","price":29.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/2298\/7600\/files\/Matifiant_MATIZADOR-power_plastia-Hairtrix-500ML-PARISLISS.COM-A2.png?v=1778059806","url":"https:\/\/wtvn56-ap.myshopify.com\/en\/products\/matifiant-matizador-power-plastia-hairtrix-300ml","provider":"Paris Liss","version":"1.0","type":"link"}