{"title":"Vitta Gold Brazilian Straightening","description":"\u003ch2\u003eVitta Gold Brazilian Straightening\u003c\/h2\u003e\u003cp\u003eDiscover VITTA GOLD professional hair straightening products.\u003c\/p\u003e\u003ch3\u003eWhat is Vitta Gold Brazilian straightening?\u003c\/h3\u003e\u003cp\u003eVitta Gold Brazilian straightening is designed to smooth and discipline the hair while enhancing softness and shine. The exact results and application protocol depend on the selected Vitta Gold product.\u003c\/p\u003e\u003ch3\u003eBenefits\u003c\/h3\u003e\u003cp\u003eDepending on the formula, the treatment can help reduce frizz and volume, improve manageability and leave hair smoother and shinier.\u003c\/p\u003e\u003ch3\u003eProfessional application\u003c\/h3\u003e\u003cp\u003eAlways follow the instructions supplied with the specific Vitta Gold product, including preparation, processing time, drying and flat-ironing requirements.\u003c\/p\u003e","products":[{"product_id":"lissage-bresilien-sans-formol-vitta-gold-top-one-1l","title":"Formaldehyde-free Brazilian smoothing treatment - VITTA GOLD Top One - 1L","description":"\u003cp\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003cem\u003e\u003cstrong\u003eFormaldehyde-free Brazilian straightening - Products reserved for professionals. We decline all responsibility in case of use without the required professional skills.\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eFormaldehyde-free Brazilian straightening - Top One Protein Straightening — Vitta Gold | 1 Litre\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFormaldehyde-free Brazilian straightening Top One by Vitta Gold is an essential reference in the world of professional hair care. \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eSpecially designed for thick, dry, frizzy, or unruly hair, this protein treatment delivers a lasting smooth, supple, and natural result, without altering the structure of the hair fiber. In a 1-liter format, it is suitable for both professional salon use and multiple shared applications. Formaldehyde-free Brazilian straightening\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eA unique formula enriched with organic vegetable oils\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eWhat distinguishes Formaldehyde-free Brazilian straightening Top One from other Brazilian straighteners, \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eis the richness of its formula. Combining hair proteins, acids, and carefully selected organic vegetable oils — argan oil, coconut oil, sunflower oil, and grapeseed oil — it works deeply to nourish, repair, and smooth the hair fiber while restoring vitality, suppleness, and natural movement.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eA major asset: it protects hair color\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eUnlike many straightening treatments, Formaldehyde-free Brazilian straightening Top One contains protective pigments that preserve the shade of colored, blonde, or highlighted hair. You can therefore perform this straightening without fear of altering your color — a considerable advantage for clients with chemically treated hair.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eFor what type of hair is Formaldehyde-free Brazilian straightening suitable? \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eFrizzy, curly, kinky, or wavy hair Thick and voluminous hair that is difficult to style Dry, damaged, or brittle hair needing reconstruction Colored, blonde, or highlighted hair (thanks to protective pigments) All hair types, including the most resistant\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe strengths of Formaldehyde-free Brazilian straightening Vitta Gold Top One Formaldehyde-free — \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eformula respectful of the scalp and hair fiber Enriched with organic vegetable oils: argan, coconut, sunflower, grapeseed Protects and preserves the color of colored or bleached hair Seals cuticles for intense and lasting shine Effectively reduces volume and frizz Smooth and natural result visible from the first application Formaldehyde-free Brazilian straightening Professional 1L format: ideal for salons or group purchase\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e\u003cstrong\u003eFormaldehyde-free Brazilian straightening application protocol Shampoo:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003ewash hair with a clarifying or purifying shampoo, without applying conditioner.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eCompletely blow-dry Separation:\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003edivide hair into 6 sections Application:\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eapply the treatment strand by strand 0.5 cm from the root, without contact with the scalp, starting from the nape Processing time:\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eleave on for 20 to 40 minutes depending on hair thickness and resistance. Realign strands with a comb every 10 minutes Partial rinse:\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003erinse about 60% of the product, then dry completely Straightening: use a flat iron on very fine strands, 10 to 20 passes per strand, between 180°C and 230°C depending on the condition of the hair\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e💡 Tip:\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003ethe more natural and resistant the hair, the higher the temperature can be. For bleached or sensitized hair, do not exceed 180°C.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eFocus the flat iron passes at the root, and lighten on the lengths and ends to prevent dryness.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e⚠️ Before each use,\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eit is essential to perform a strand test to assess hair resistance. Stop immediately if the hair breaks or appears too elastic.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eAfter Formaldehyde-free Brazilian straightening Hair can be washed on the same day or a few days later with a sulfate-free shampoo. To prolong and enhance the results, it is recommended to use a mask from the Vitta Gold range available on Paris Liss.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003ePrecautions for use Product reserved for professionals or experienced individuals. Do not use on irritated or broken scalp. Consult a doctor before any use by pregnant or breastfeeding women. Too frequent applications can weaken the hair fiber.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003e❓ FAQ — Frequently Asked Questions Formaldehyde-free Brazilian Straightening\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWhat is the difference between Top One and classic Brazilian straightening? \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eTop One stands out for its formula enriched with organic vegetable oils and its protective pigments that preserve the color of treated hair. It offers a more natural and supple result than traditional Brazilian straightening, while deeply repairing the hair fiber.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eIs a clarifying shampoo necessary before applying Formaldehyde-free Brazilian Straightening Top One? \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eYes, a clarifying, purifying, or anti-residue shampoo is recommended before application to open the cuticles and maximize product penetration.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eHow many applications with 1L of product? \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eGenerally, the 1L format allows for between 3 and 6 applications depending on the length and thickness of the hair. It is also ideal for a group purchase among friends or clients.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eHow long do the results last? \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eThe Top One Vitta Gold straightening lasts several months depending on the hair type, frequency of washing, and maintenance products used.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eIs this straightening suitable for colored hair? \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eYes, that's one of its big advantages. The pigments present in the formula actively protect the shade of colored, blonde, or highlighted hair.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"float: none;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0894\/2298\/7600\/files\/VITTA-GOLD-TOP-ONE-PARISLISS.COM-2_eb47e53f-666c-41b0-bd1d-d2421aecfb14_240x240.jpg?v=1769185769\" alt=\"LISSAGE protéine - VITTA GOLD Top One - 1L VITTA GOLDlissage-PARISLISS.COM\"\u003e\u003c\/div\u003e","brand":"VITTA GOLD","offers":[{"title":"Default Title","offer_id":52592911778128,"sku":"VITTA-1L","price":154.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/2298\/7600\/files\/VITTA-GOLD-TOP-ONE-PARISLISS.COM-1_e33b4a50-8410-4491-8038-432683659ee4.jpg?v=1777827883"},{"product_id":"lissage-bresilien-silk-express-vitta-gold","title":"Vitta Gold Silk Express 1L Hair Straightening – Ultra-Fast Taninoplasty","description":"\u003ch2 class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eVitta Gold Silk Express Brazilian Straightening — Ultra-Fast Formaldehyde-Free Taninoplasty\u003c\/h2\u003e\n\u003cdiv id=\"shopify-section-template--26573276086608__custom_section_PwdLAj\" class=\"shopify-section section-custom-section\"\u003e\n\u003cdiv class=\"custom-section\n    custom-section--flex\n    custom-section--column-desktop\n    \n      custom-section--column-mobile\n    \n    color-scheme-ccbea5ec-78de-4202-bef9-57e826fd09a7\"\u003e\n\u003cdiv class=\"page-width\n      custom-section__inner\"\u003e\n\u003cdiv class=\"text-block paragraph text-block-center-desktop text-block-center-mobile\"\u003e\n\u003ch4\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cem\u003e\u003cstrong\u003eFor professional use only. We accept no liability for use without the required professional skills.\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch2\u003eVitta Gold Silk Express 1L — Ultra-Fast Taninoplasty\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eVitta Gold's professional Express taninoplasty, designed to optimize service time while delivering smooth, disciplined and shiny hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSilk Express Vitta Gold 1L\u003c\/strong\u003e is a professional taninoplasty straightening treatment developed for services where speed is a key consideration.\u003c\/p\u003e\n\u003cp\u003eIts \u003cstrong\u003eOrganic Tanino Fusion™\u003c\/strong\u003e technology combines tannins with conditioning ingredients to help straighten the hair fiber, control frizz, manage volume and improve softness and shine.\u003c\/p\u003e\n\u003cp\u003eIts main advantage is an \u003cstrong\u003eExpress protocol designed to speed up the service\u003c\/strong\u003e, especially useful for professionals who want to save time in the salon while maintaining a polished result.\u003c\/p\u003e\n\u003ch3\u003e⚡ Silk Express: taninoplasty designed to save time\u003c\/h3\u003e\n\u003cp\u003eSilk Express stands out from more traditional protocols thanks to its \u003cstrong\u003eExpress\u003c\/strong\u003e positioning.\u003c\/p\u003e\n\u003cp\u003eIt was developed to optimize the different stages of the service and reduce overall working time while retaining the expected benefits of a professional taninoplasty treatment.\u003c\/p\u003e\n\u003cp\u003eThis is particularly useful for salons and professionals who perform several straightening services in a row.\u003c\/p\u003e\n\u003ch3\u003e✨ Straightening, discipline \u0026amp; frizz control\u003c\/h3\u003e\n\u003cp\u003eSilk Express helps to:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cp\u003estraighten and discipline the hair;\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003ereduce frizz;\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003econtrol volume;\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eimprove softness and flexibility;\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eenhance shine;\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003emake styling easier.\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe final result always depends on the hair type, its condition and the technique used.\u003c\/p\u003e\n\u003ch3\u003e🌿 Organic Tanino Fusion™ technology\u003c\/h3\u003e\n\u003cp\u003eThe Silk Express formula includes tannin-rich grape derivatives, grape-seed oil, hydrolyzed silk and several conditioning agents.\u003c\/p\u003e\n\u003cp\u003eThis combination supports the straightening process while helping to leave the hair softer, more flexible and shinier.\u003c\/p\u003e\n\u003ch3\u003e💇♀️ Which hair types is it suitable for?\u003c\/h3\u003e\n\u003cp\u003eSilk Express is suitable for different hair types and is particularly useful on hair that is:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cp\u003ethick and resistant;\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003ecurly or very curly;\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003evoluminous;\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eunruly;\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eprone to frizz.\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eOn fine, colored, bleached or sensitized hair, a precise diagnosis and a \u003cstrong\u003estrand test\u003c\/strong\u003e are essential in order to adapt the protocol correctly.\u003c\/p\u003e\n\u003ch3\u003e🧴 Application protocol\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e1. Preparation\u003c\/strong\u003e\u003cbr\u003eWash the hair according to the Silk Express protocol, then dry completely.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2. Application\u003c\/strong\u003e\u003cbr\u003eDivide the hair into sections and apply the product evenly, strand by strand, without overloading.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3. Processing time\u003c\/strong\u003e\u003cbr\u003eLeave on for approximately \u003cstrong\u003e30 to 40 minutes\u003c\/strong\u003e, adapting the time to the hair diagnosis.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4. Rinsing\u003c\/strong\u003e\u003cbr\u003eRinse out approximately \u003cstrong\u003e50 to 100% of the product\u003c\/strong\u003e depending on the hair type and condition.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5. Drying\u003c\/strong\u003e\u003cbr\u003eDry the hair completely.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6. Flat ironing\u003c\/strong\u003e\u003cbr\u003eWork with thin sections. The Vitta Gold protocol recommends around \u003cstrong\u003e8 to 15 passes at 220–230°C\u003c\/strong\u003e. The temperature and number of passes must always be adapted to the hair's resistance and condition.\u003c\/p\u003e\n\u003ch3\u003e💡 Paris Liss professional tip\u003c\/h3\u003e\n\u003cp\u003eThe \u003cstrong\u003eExpress\u003c\/strong\u003e nature of Silk Express never replaces a precise hair diagnosis.\u003c\/p\u003e\n\u003cp\u003eOn fine, colored, bleached or sensitized hair, adapt the rinsing, temperature and number of passes.\u003c\/p\u003e\n\u003cp\u003eIf there is any doubt about the hair fiber's resistance, always perform a \u003cstrong\u003estrand test before continuing the service\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003e⚠️ Precautions\u003c\/h3\u003e\n\u003cp\u003eFor professional use only.\u003c\/p\u003e\n\u003cp\u003eUse in a properly ventilated area and wear gloves during application.\u003c\/p\u003e\n\u003cp\u003eAvoid contact with the eyes, scalp and mucous membranes.\u003c\/p\u003e\n\u003cp\u003eAlways adapt the protocol to the hair type and condition.\u003c\/p\u003e\n\u003ch3\u003e⭐ Why choose Silk Express 1L?\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e✓ Ultra-fast Express protocol\u003c\/strong\u003e\u003cbr\u003eA taninoplasty treatment designed to optimize service time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e✓ Straightening \u0026amp; frizz control\u003c\/strong\u003e\u003cbr\u003eHelps discipline the hair and control volume.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e✓ Organic Tanino Fusion™\u003c\/strong\u003e\u003cbr\u003eThe technology developed for the Silk Express range.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e✓ Professional 1L size\u003c\/strong\u003e\u003cbr\u003eIdeal for salons and regular professional use.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e \u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0894\/2298\/7600\/files\/VITTA-GOLD-silk-express-PARISLISS.COM-2_17805490886a2105e07399c7324_480x480.png?v=1780549093\" alt=\"VITTA-GOLD-silk-express-PARISLISS.COM-benef\"\u003e\u003c\/div\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e \u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"float: none;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0894\/2298\/7600\/files\/VITTA-GOLD-silk-express-PARISLISS.COM-AV-AP_240x240.png?v=1780555718\" alt=\"vitta-gold-silk-express-before-after\"\u003e\u003c\/div\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-bottom: 16px; float: none;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0894\/2298\/7600\/files\/VITTA-GOLD-silk-express-PARISLISS.COM-AV-AP-2_480x480.png?v=1780558237\" alt=\"VITTA-GOLD-silk-express-PARISLISS.COM-AV-AP-2\"\u003e\u003c\/div\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e \u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003ca title=\"LIZZE Extreme flat iron\" href=\"https:\/\/parisliss.com\/products\/lisseur-professionnel-lizze-extreme-lissage\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0894\/2298\/7600\/files\/418047148_893008079235851_4499654734291897069_n._17805473176a20fef579f225212.jpg?v=1780547320\" alt=\"lisseur-lizze-caracteristiques\" width=\"300\" height=\"533\"\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e \u003c\/p\u003e","brand":"VITTA GOLD","offers":[{"title":"Default Title","offer_id":53102007484752,"sku":"VITTA-SILK-1L","price":179.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/2298\/7600\/files\/VITTA-GOLD-silk-express-PARISLISS.COM-1.png?v=1780549024"},{"product_id":"lissage-bresilien-silk-express-vitta-gold-taninoplastie-ultra-rapide-sans-formol-120ml","title":"Vitta Gold Silk Express Brazilian Straightening 120ML — Ultra-Fast Formaldehyde-Free Taninoplasty","description":"\u003ch2 style=\"font-size: 22px; line-height: 1.25; margin: 0 0 14px;\"\u003eVitta Gold Silk Express 120 ml – Ultra-Fast Taninoplasty\u003c\/h2\u003e\n\u003cdiv id=\"shopify-section-template--26953865494864__custom_section_PwdLAj\" class=\"shopify-section section-custom-section\"\u003e\n\u003cdiv class=\"custom-section\n    custom-section--flex\n    custom-section--column-desktop\n    \n      custom-section--column-mobile\n    \n    color-scheme-ccbea5ec-78de-4202-bef9-57e826fd09a7\"\u003e\n\u003cdiv class=\"page-width\n      custom-section__inner\"\u003e\n\u003cdiv class=\"text-block paragraph text-block-center-desktop text-block-center-mobile\"\u003e\n\u003ch4\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e\u003cem\u003e\u003cstrong\u003eFor professional use only. We accept no liability for use without the required professional skills.\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003ch4\u003e\u003cspan style=\"color: rgb(255, 128, 0);\"\u003e\u003cem\u003e\u003cstrong\u003e⚠️ Repackaged format from the 1L bottle into a neutral 120 ML bottle ⚠️\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 14px;\"\u003eThe \u003cstrong\u003eSilk Express Vitta Gold 120 ml\u003c\/strong\u003e is an ultra-fast professional taninoplasty treatment designed to optimize service time while delivering a smooth, disciplined, flexible and shiny result.\u003c\/p\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 14px;\"\u003eThanks to \u003cstrong\u003eOrganic Tanino Fusion™\u003c\/strong\u003e technology, its formula combines tannins, grape-seed oil and hydrolyzed silk to help discipline the hair fiber, control frizz and manage volume.\u003c\/p\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 20px;\"\u003eIts main advantage is its \u003cstrong\u003eExpress protocol\u003c\/strong\u003e, particularly useful for professionals who want to reduce the time spent on a straightening service without compromising the quality of the result.\u003c\/p\u003e\n\u003ch3 style=\"font-size: 19px; line-height: 1.3; margin: 22px 0 10px;\"\u003eWhich hair types?\u003c\/h3\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 10px;\"\u003eSilk Express can be used on different hair types and is particularly suitable for hair that is:\u003c\/p\u003e\n\u003cul style=\"font-size: 16px; line-height: 1.6; margin: 0 0 16px; padding-left: 20px;\"\u003e\n\u003cli\u003ethick and resistant;\u003c\/li\u003e\u003cli\u003ecurly;\u003c\/li\u003e\u003cli\u003every curly;\u003c\/li\u003e\u003cli\u003evoluminous;\u003c\/li\u003e\u003cli\u003eunruly;\u003c\/li\u003e\u003cli\u003eprone to frizz.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 20px;\"\u003eOn fine, color-treated, bleached or highly sensitized hair, always carry out a \u003cstrong\u003ehair diagnosis and strand test\u003c\/strong\u003e to adapt the protocol, temperature and number of flat-iron passes.\u003c\/p\u003e\n\u003ch3 style=\"font-size: 19px; line-height: 1.3; margin: 22px 0 10px;\"\u003eA taninoplasty designed to save time\u003c\/h3\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 14px;\"\u003eSilk Express stands out thanks to its fast professional protocol. It combines \u003cstrong\u003estraightening, discipline, volume control and frizz reduction\u003c\/strong\u003e in a service optimized for salon work.\u003c\/p\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 20px;\"\u003eIt is therefore particularly useful for hairdressers and salons looking to optimize their working time and perform services more efficiently.\u003c\/p\u003e\n\u003ch3 style=\"font-size: 19px; line-height: 1.3; margin: 22px 0 10px;\"\u003eOrganic Tanino Fusion™ technology\u003c\/h3\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 14px;\"\u003eThe formula combines \u003cstrong\u003etannins, grape-seed oil, hydrolyzed silk and grape-derived actives\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 20px;\"\u003eThis combination supports the straightening process while helping improve discipline, softness, flexibility and shine.\u003c\/p\u003e\n\u003ch3 style=\"font-size: 19px; line-height: 1.3; margin: 22px 0 10px;\"\u003eExpected result\u003c\/h3\u003e\n\u003cul style=\"font-size: 16px; line-height: 1.6; margin: 0 0 16px; padding-left: 20px;\"\u003e\n\u003cli\u003eSmoother, more disciplined hair\u003c\/li\u003e\u003cli\u003eReduced frizz\u003c\/li\u003e\u003cli\u003eBetter volume control\u003c\/li\u003e\u003cli\u003eMore flexible hair\u003c\/li\u003e\u003cli\u003eEnhanced shine\u003c\/li\u003e\u003cli\u003eEasier styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 20px;\"\u003eThe final result depends on the hair type, its technical history and the protocol used.\u003c\/p\u003e\n\u003ch3 style=\"font-size: 19px; line-height: 1.3; margin: 22px 0 10px;\"\u003eApplication protocol\u003c\/h3\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 10px;\"\u003e\u003cstrong\u003e1. Preparation:\u003c\/strong\u003e\u003cbr\u003eWash the hair according to the Silk Express protocol and dry completely.\u003c\/p\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 10px;\"\u003e\u003cstrong\u003e2. Application:\u003c\/strong\u003e\u003cbr\u003eDivide the hair into sections and apply Silk Express evenly strand by strand, without overloading.\u003c\/p\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 10px;\"\u003e\u003cstrong\u003e3. Processing time:\u003c\/strong\u003e\u003cbr\u003eLeave on for approximately \u003cstrong\u003e30 to 40 minutes\u003c\/strong\u003e, always adapting the protocol to the hair diagnosis.\u003c\/p\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 10px;\"\u003e\u003cstrong\u003e4. Rinsing:\u003c\/strong\u003e\u003cbr\u003eRinse out approximately \u003cstrong\u003e50 to 100% of the product\u003c\/strong\u003e depending on the hair type, resistance and condition.\u003c\/p\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 10px;\"\u003e\u003cstrong\u003e5. Drying:\u003c\/strong\u003e\u003cbr\u003eDry the hair completely.\u003c\/p\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 20px;\"\u003e\u003cstrong\u003e6. Flat ironing:\u003c\/strong\u003e\u003cbr\u003eWork on thin strands. The Vitta Gold protocol indicates approximately \u003cstrong\u003e8 to 15 passes at 220–230°C\u003c\/strong\u003e. The temperature and number of passes must always be adapted to the real resistance and condition of the hair fiber.\u003c\/p\u003e\n\u003ch3 style=\"font-size: 19px; line-height: 1.3; margin: 22px 0 10px;\"\u003eFragile or highly sensitized hair?\u003c\/h3\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 20px;\"\u003eWhen the hair fiber is very sensitized, bleached or fragile, a treatment specifically designed for this type of hair may be preferable. Discover our \u003ca href=\"https:\/\/parisliss.com\/products\/lissage-francais-proteine-de-soie-cheveux-sensibilises-120ml\" style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eExcellence Paris Liss French Straightening 120 ml\u003c\/strong\u003e\u003c\/a\u003e, developed for fine, highlighted, bleached or sensitized hair.\u003c\/p\u003e\n\u003ch3 style=\"font-size: 19px; line-height: 1.3; margin: 22px 0 10px;\"\u003eMaintenance after straightening\u003c\/h3\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 20px;\"\u003eTo maintain the straightening result and preserve softness and shine, we recommend our \u003ca href=\"https:\/\/parisliss.com\/products\/kit-entretien-lissage-krystal-care-shampoing-masque-serum-sans-sulfates-lissage2\" style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eKrystal Care Maintenance Kit\u003c\/strong\u003e\u003c\/a\u003e, consisting of a sulfate-free shampoo, mask and serum for regular care of straightened hair.\u003c\/p\u003e\n\u003ch3 style=\"font-size: 19px; line-height: 1.3; margin: 22px 0 10px;\"\u003eProfessional equipment\u003c\/h3\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 20px;\"\u003eFor the flat-iron passes used during your services, you can also find the \u003ca href=\"https:\/\/parisliss.com\/products\/lisseur-professionnel-lizze-extreme-lissage\" style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eLizze Extreme professional flat iron\u003c\/strong\u003e\u003c\/a\u003e in our store, capable of reaching the temperatures used in professional straightening protocols.\u003c\/p\u003e\n\u003ch3 style=\"font-size: 19px; line-height: 1.3; margin: 22px 0 10px;\"\u003eRepackaged 120 ml size\u003c\/h3\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 14px;\"\u003eThis format contains the \u003cstrong\u003eoriginal Vitta Gold Silk Express formula\u003c\/strong\u003e, repackaged by Paris Liss from the original professional 1L packaging.\u003c\/p\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0 0 20px;\"\u003eThe bottle used for the 120 ml size may therefore differ from the official Vitta Gold packaging. This small size is ideal for discovering the product or carrying out an occasional service depending on hair length and density.\u003c\/p\u003e\n\u003ch3 style=\"font-size: 19px; line-height: 1.3; margin: 22px 0 10px;\"\u003ePrecautions\u003c\/h3\u003e\n\u003cp style=\"font-size: 16px; line-height: 1.6; margin: 0;\"\u003eProduct intended for professional or informed use. Use in a properly ventilated area and wear gloves during application. Avoid contact with the eyes, scalp and mucous membranes. Always carry out a \u003cstrong\u003estrand test\u003c\/strong\u003e and adapt the protocol to the hair type, condition and technical history.\u003c\/p\u003e","brand":"VITTA GOLD","offers":[{"title":"Default Title","offer_id":53275816526160,"sku":"VITTA-SILK-120","price":39.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/2298\/7600\/files\/VITTA-GOLD-silk-express-PARISLISS.COM-120ML-A_de4ec95f-0958-4512-ba43-20a457e098d2.jpg?v=1787866691"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/2298\/7600\/collections\/logo-vitta_gold_cosmetics_e6bbd116-829a-4420-b13f-598c8b41d52b.webp?v=1781099145","url":"https:\/\/wtvn56-ap.myshopify.com\/en\/collections\/lissage-bresilien-vitta-gold.oembed","provider":"Paris Liss","version":"1.0","type":"link"}